Reincarnation Vintage Clothing - Pacific Grove, California

Mackenzie P.

On a recent trip I discovered this shop. The moment I stepped inside the store it is filled with an eclectic mix of retro clothing. The owner, who was incredibly friendly and helpful, was pulling pieces for me that she thought I would like.

What stood out the most was the owner's knowledge about the items in the store. She was more than willing to share stories behind various pieces, adding a personal touch to the shopping experience. I appreciated her genuine passion for vintage items, which made browsing through the collection even more enjoyable.

The store was well-organized, making it easy to find what I was looking for. I also noticed that every item had been carefully curated, reflecting a unique style and history.

Overall, my experience was delightful. The friendly service, combined with the fascinating selection of items, made it a memorable visit. I can't wait to return and discover more treasures! Highly recommend stopping by if you're in the area!

Brett Y.

This is a beautifully curated shop full of great finds 20’s through 70’s. The owner Nancy really respects true vintage—she’s often found behind the counter lovingly mending items. I’ve found several holy grail pieces there and she is always eager to help me find the perfect thing. The hat section is always insanely good—don’t skip this spot if you’re in town.

Todd F.

Paige P. nailed it in a prior review. The employee (ostensibly the owner) was incredibly rude and the prices were high. We considered purchasing a few items anyway, but her final rude comment “you’re wasting my time, I have work to do” was the last straw. We put down the items we intended to purchase and left the store. This is a store not worth visiting. Too bad I can’t leave a zero star review.

Paige P.

I hate leaving bad reviews but this one was earned! Look at yelp before you go here for more reviews, I wish I had a warning of what I was walking into. The store owner was so pushy and rude, If you don’t like being followed around and having someone aggressively try to sell to you, don’t even bother looking. There are a lot of items packed in this shop but it’s very overpriced for the quality. I tried on a skirt and the owner was trying to get me to try on other items. The owner was offering to sew on an extra button for me (a nice gesture) but I just didn’t love the skirt so I passed on it and thanked her. She asked if I was going to buy the skirt and I told her no thank you and she replied with “of course not.” and pushed past me. Haha really? I walked in with a huge shopping bag from another vintage store (vintage finds down the street, definitely check it out) so I definitely had the intention of shopping. Takes a very miserable person to judge others like that especially when you’re trying to sell. Hope the petty owner gets help because happy people don’t act that way!

Corryn N.

One of the coolest vintage shops. The owner has quite a good eye. Lots of ranges in both size and price. The owner is super knowledgeable and helpful. Me and my partner both found incredible pieces and can't wait to visit again.

P H.

Nancy, the owner, can be quite kind with spending time and energy to complete an entire look for a certain event you are shopping for. I really appreciated her help and time. However, i felt like she inflated how certain pieces were supposed to fit or look. Some pieces on the shelves had missing pieces or small blemishes and unfortunately when I pointed out a few of these, she didn’t admit to any faults. However, the prices are fair for such an impressive and curated shop so perhaps they are priced with that in mind. The evening gown I bought was very tight but she told me it had enough room and that’s how it was made to fit but when I wore it for 4 hours and it ripped in two places where she said it was made to be like that, I was upset. However Nancy has contacted me regarding how my event went and this review and I look forward to following up with her and buying more mid century pieces at her shop.

Roxy L.

Really beautiful collection. The owner offered to help but also let me aimlessly browse the beautiful scarves, brooches, and the dresses (from 20s silk velvets up to 60s brocade and funky 70s florals). Such a cool shop! Prices for the dresses were less than you’d pay online and you get to try them on — all on a beautiful block near the sea. Great spot.

madeline P.

Visited Reincarnation Vintage recently as part of a road trip down the West Coast. I’m a huge fan of vintage clothing, and this is one of the best places I have discovered in a number of years. A real gem. The selection of styles are vast and reasonably priced. The lady who owns the place (I feel terrible I’ve forgotten her name!) was so friendly, helpful and enthusiastic about finding us the perfect outfits. My husband and I both walked away with a bag full of beautiful clothes that we will treasure forever. You must visit if you’re in the area!