Tagliaferri's Delicatessen - Novato, California

Lillian

Tagliaferri “Tags” is an old school Italian deli. They sell imported Italian food and wines and have a deli counter where you can get fresh made sandwiches. I have been a customer for over 20 years and I’m not even a local. I always make it a point to stop by to grab a sandwich when I’m in the area. It opened in 1997 by locals, father and son. is still going strong simply because they got darn tasty deli meats, delicious bakery sandwich bread choices, hot comfort Italian food done right, yummy bakery desserts, and imported food and wine.

The sandwiches are fantastic. My faves are the meatball, custom #1 (which reminds me of a typical Italian sandwich), and custom #12 grilled eggplant and artichoke. The meatballs texture are light and bouncy but with a substantial heftiness. The #1 is my #1, classic tried and true sandwich. The eggplant and artichoke is just a flavor bomb. Heck, I have had no sandwich I did not like from here. It’s all good! The prices are comparable to other delis. The size of the sandwich is hefty. Beautiful. I usually grab n go, but sometimes I eat there since they have some indoor tables. But when I go within a hour to closing time, the indoor seating area is usually shut down.

So if you want to order anything from the deli counter, the ordering protocol is grab a number from the red number dispensing machine on the counter and stand in line. If it is not busy, they will not call out numbers and will take customers in line order. So grab a number to be cover your bases. If you want to buy items not from behind the counter, purchase those by standing at the front register. Want to avoid the rush, they take online orders and call ins. But buckle in during peak lunch hours.

Customer service is great! To add, they do not use gloves but can you request them to when making your food. No attitudes. They’re cool with that.

Drew B.

My go to sandwich in Novato. Get the #1 or sausage and peppers on soft roll. Then get the crab ravs when they have them. Thank me later.

sara M.

Marcus was very nice. The place was very clean. The sandwich was large. I liked the vinegar and peppers. French Bread was puffy. Macaroni salad was good. Cookies and beverages available. $32 for 2 sandwiches and 2 small sides.

D B.

Been coming to Tags since I was a kid. The quality is still exceptional. On top of that I can always find all of my Italian needs here.

Chris G.

The best Italian delicatessen in the north bay, maybe the bay area. Their sandwiches keep well even after a couple of days in the fridge.

The flavors of the Italian food is amazing, streets ahead of any competitors in the area. We drive an hour to enjoy this place, every so often.

Andrew D.

What a great spot, so glad that I decided to stop by with a group of friends. They have a large option of meats and vegetables to choose from which all look delicious. You can tell they only sell high quality products here. Can’t wait to come back and try out other options.

Adam P.

We had some company over and ordered a bunch of sandwiches for our guests. Happy we did as the food was delicious and everything was correct. They always seem very professional and pleasant each time I visit. Highly recommend you give them a try.

Jason B.

E X P E N S I V E!!!!
The rent here is cheap but everything else is crazy expensive. Like Beverly hills expensive. Las Vegas expensive. 16 for a slim sandwich.