DeLune - West Reading, Pennsylvania

DeLune: A Curated Retail Experience

For the discerning shopper seeking a unique and elevated retail experience, DeLune stands out as a premier destination. Located at 544 Penn Ave, West Reading, PA 19611, and easily accessible via phone at 07504017, DeLune offers a carefully curated selection of goods across multiple categories. Their website, shopdelune.com, serves as a digital extension of their inviting in-store atmosphere.

Specialties and Product Categories

DeLune’s appeal lies in its diverse range of offerings, encompassing several distinct retail segments. Primarily, it operates as a sophisticated clothing store, featuring a collection of stylish and high-quality apparel for women. Furthermore, they are a respected home goods store, showcasing a selection of items designed to enhance and personalize living spaces. Adding to their breadth of offerings, DeLune functions as a distinguished jewelry store, presenting a curated assortment of pieces, including custom-made bracelets crafted by the owner, Kathryn. Finally, they operate as a perfume store, offering a selection of natural and fine fragrances.

Key Features and Amenities

DeLune distinguishes itself through a commitment to exceptional customer service and convenient shopping options. The business identifies as a women-owned and small business, fostering a personal and attentive shopping environment. Customers appreciate the flexibility offered by curbside pickup, delivery services, and the ease of in-store pickup. The store itself provides a comfortable and engaging in-store shopping experience. Accessibility is a priority, with an onsite services and both wheelchair accessible entrance and wheelchair accessible parking lot ensuring inclusivity. The quick and efficient nature of a visit is also valued, complemented by the acceptance of various payment methods including credit cards and debit cards. Convenient free parking lot and onsite parking further enhance the shopping experience.

Customer Feedback and Reputation

DeLune has garnered considerable positive attention within the local community. As evidenced by 19 reviews on Google My Business, the company consistently receives high praise for its curated selection, quality products, and exceptional service. The average opinion is 4.4/5, reflecting a strong level of customer satisfaction. Customers frequently highlight the store’s unique and elevated aesthetic, describing it as ‘beautiful’ and ‘perfect for all kinds of gifts.’ Many express a strong appreciation for the owner, Kathryn, whose energy and craftsmanship are consistently commended. The constant rotation of inventory, ensuring a fresh and exciting selection, is another recurring theme in customer feedback. The emphasis on natural fragrances and conscious pieces seems to resonate particularly well, contributing to a sophisticated and discerning clientele. The custom-made gold bracelets, incorporating genuine diamonds and a variety of vibrant, highly vibrational natural stones (such as amethyst, rose quartz, and clear quartz), are consistently praised for their beauty and quality. The fact that these bracelets are created on-site adds to the unique and personalized nature of the shopping experience. The overall impression is one of a well-considered, thoughtfully curated boutique that consistently exceeds customer expectations. The store's commitment to providing a visually appealing and engaging experience is demonstrably successful, as evidenced by the overwhelmingly positive reviews.

Additional Information

DeLune’s commitment extends beyond simply offering products; it’s about fostering a connection with customers who appreciate quality, style, and a personalized approach. The business promotes a quick visit, acknowledging that customers’ time is valuable. The store’s focus on natural fine fragrances suggests an awareness of conscious consumerism and a dedication to offering products that align with these values. The frequent changes in inventory indicate a dynamic and evolving collection, ensuring that customers always have something new to discover. The store’s dedication to accessibility demonstrates a commitment to inclusivity, creating a welcoming environment for all shoppers.

👍 Reviews of DeLune

Laura P.

5/5

Probably the best boutique in the whole area. EVERYTHING is so curated and high quality, it’s beautiful! Kathryn’s energy is out of this world ✨ LOVE everything and would highly recommend checking out their jewelry pieces and permanent gold bracelets she makes on the spot! Diamonds and all kinds of natural highly vibrational stones 🤌🤌🤌 perfect for all kinds of gifts, everything is CONSTANTLY changing!
Natural fine fragrances, conscious pieces and upscale vibe.
Yes, I really love it!!! Must check out! 👍🏻

Beth M.

5/5

I love this store! It's absolutely beautiful and well done. The clothes are on point!! I don't feel they are pricey, it's a boutique with unique items hand picked. My fav place to shop now. I read reviews about the owner... I do not know her. People are harsh! She was fine with my family including 11 year old daughter. She seemed introverted but kind. My advice would be to enjoy the shop and worry less about the owner. It speaks for itself!

Emily F. K.

5/5

My all-time favorite place to shop for clothes and the most beautiful jewelry!

Kathryn, the owner, is one of the sweetest and most generous people I’ve been fortunate enough to meet. You can tell how much she genuinely cares about her customers, her staff, and supporting other small businesses, and she has created the loveliest, most welcoming atmosphere in her beautiful store. Every time I shop at DeLune, I feel like I’ve come home.

David D. B.

5/5

Three generations of my family visited DeLune Gems for permanent bracelets to celebrate my 60th birthday! We had such a great time and we love our bracelets! Hi Sunny🥰

donna M.

5/5

I must say that Delune is by far the best boutique in Reading hands down! The staff is very friendly and attentive and willing to help with any needs or questions I may have as I shop in the boutique. The energy and vibe of the boutique is so amazing and welcoming. When you first enter the boutique and look around you can tell that there is a lot of thought and love that goes into providing the best clothing, jewelry, as well as self care products and so much more. I am so grateful to have such a wonderful boutique in this community. I love shopping at Delune and especially being greeted at the door by Sunny!

faith S.

2/5

I came to your store a few days ago, and was disappointed. I mean it’s a beautiful shop, you appear attractive and polished, but
. Never once did you say hello, Let me know if you need help. There was no one in the store, you were messing with your jewelry at the front desk, you never looked up, you knew I was waiting to cash out.sorry, but customer service should come first. I asked you a question and I felt like I bothered you. I don’t know if I care to come back. Even when we have bad days, a person who runs an establishment like yours needs to fake it if they don’t feel like being nice. I wish you all the best. Please understand these words I write I hope will help you to see what others might see.

Danielle F.

5/5

De Lune is such a cute and beautiful boutique! I go there often with my mom, sisters; I also always tell my boyfriend to buy me things from there. The clothes are very cute, comfortable and stylish and the jewelry is absolutely beautiful! The owner is so sweet and really takes the time to help each customer. She always is welcoming and helps me with outfits and jewelry choices. My sister and I also booked appts. to get permanent jewelry which she responded to so fast and made it so easy to set up the appt. The jewelry doesn’t tarnish and is great quality. Overall, I love the store and I recommend it to any and everyone!

Tara R.

1/5

Perplexing. I've gone into this shop more than once since it moved to this 3rd location. The boutique is set up beautifully. The temperature of the shop's owner is cold, and as a result unwelcoming to the casual window shopper. I most likely will not be back.